Assess
Understand the brand, the product, the margin structure and the commercial objective. This is also where we tell you if we think expansion is the wrong move right now.
Global growth & market-expansion partner
From local traction
to global scale.
LaunchGrid helps established brands expand into new markets, build stronger distribution channels and create commercially viable pathways for international growth.
- Markets we support
- AustraliaNew ZealandUnited Arab EmiratesSaudi ArabiaWider GCCAsia-Pacific
Interactive
Where could your brand grow next?
Six questions, about a minute. You get a summary of your position and we get enough context that a first call is spent on your situation rather than on background.
Where is your brand right now?
This tells us which conversation is actually useful.
What category are you in?
Roughly what revenue band are you in?
Approximate is fine. It affects what expansion models are realistic.
How do you distribute today?
Which region are you considering?
If you are not sure, that is a useful answer too.
What is the primary objective?
Your summary
Here is what you have told us.
This is a summary of your answers, not market advice. Which market suits your brand depends on your margin structure, product classification and supply capability, which is what a conversation is for.
What we do
Expansion is several disciplines, run together.
Market selection, compliance, distribution and retail are usually treated as separate problems handled by separate providers. They are not separate problems.
Global Market Expansion
Expansion strategy, market evaluation and route-to-market planning.
Learn moreMarket Entry Strategy
Commercial pathway planning before you enter a jurisdiction.
Learn moreDistribution Strategy
Distributor selection, channel design and commercial preparation.
Learn moreRetail Access
Preparing brands to approach and operate within major retail.
Learn moreCompliance & Registration
Jurisdiction-specific compliance preparation and registration support.
Learn moreBrand Growth Strategy
Commercial positioning, channel structure and growth planning.
Learn moreStrategic Partnerships
Identifying and developing commercially valuable partnerships.
Learn moreInvestment & Growth
Commercial readiness for growth and partnership conversations.
Learn moreWhy LaunchGrid
Expansion requires more than an introduction.
A distributor introduction solves one part of the problem. The other workstreams still have to happen, and they depend on each other.
The usual arrangement
Separate providers, separate briefs
Each party is competent at their piece and accountable for nothing beyond it. The hand-offs are where information is lost, and the brand carries the coordination.
- Consultant
- Regulatory adviser
- Freight forwarder
- Distributor
- Retailer
- Marketing agency
Compliance discovers a labelling problem after artwork is printed. The distributor negotiates terms the pricing structure cannot absorb. Nobody owns the sequence.
The LaunchGrid approach
One coordinated expansion plan
The same workstreams, sequenced against each other and owned end to end, so compliance informs artwork, pricing informs terms, and the plan survives contact with the market.
- Market intelligence
- Commercial strategy
- Compliance
- Buyer readiness
- Distribution
- Retail access
- Partnerships
- Channel development
Our approach
Six stages, in this order, for a reason.
Each stage depends on the one before it. Most expansion problems we are asked to fix come from the sequence being improvised rather than the individual steps being done badly.
Validate
Test market suitability against your actual position, category fit, price tier, regulatory burden, channel structure and whether credible partners exist.
Prepare
Build the foundations: classification and compliance pathway, pricing architecture, commercial materials and the documentation partners will ask for.
Connect
Define partner criteria, shortlist candidates against them and approach the market with a complete commercial case rather than an introduction request.
Launch
Support the commercial entry, registration through to first orders, with the terms and channel rules agreed before rather than during.
Scale
Develop channels, manage performance, plan the next market and use what has been proven to make the following entry faster.
Markets we support
Where brands ask us to take them.
We support brands entering these markets, and brands expanding out of them. Each page covers the channel structure, the regulatory position and the realistic routes in.
Middle East
United Arab Emirates
A high-spending, import-dependent market with a genuine regional function, and a registration process that rewards preparation.
Explore United Arab EmiratesOceania
Australia
A concentrated, highly organised retail market where channel access is the constraint, not consumer demand.
Explore AustraliaMiddle East
Saudi Arabia
The largest consumer market in the Gulf, with a correspondingly more structured compliance and importation process.
Explore Saudi ArabiaOceania
New Zealand
Smaller than Australia and frequently planned alongside it, but with its own retail structure and its own commercial logic.
Explore New ZealandMiddle East
Wider GCC
The Gulf is routinely treated as one market. Commercially and regulatorily, it is six, and the difference is where brands lose money.
Explore Wider GCCAsia-Pacific
Asia-Pacific
Not one market but many, with less regulatory commonality than any other region we work across. Selection matters more here than anywhere.
Explore Asia-PacificYour next market shouldn't be guesswork.
Tell us where you are trying to grow. We will tell you what the pathway looks like, what it would realistically take, and whether we think the timing is right.
A strategy call is a conversation about your situation, not a sales presentation. If we are not the right fit, we will say so.